We Are Ready.

We Magnify.
We create lasting impact and make collaboration a priority. We magnify impact through our innovative Collective model helping brands flourish and solutions surface. 

We Accelerate.
We help you keep pace by connecting you to the right solutions, the right partners, and the right people who can help you accomplish your goals and solve problems while accelerating growth and impact.

We Generate.
We are united by a deep desire to create true positive social impact. We share a passion for utilizing technology, our connections, & our collective power - for good - to help you generate new ideas, new business, and revenue. Our innovative model generates impact at truer costs.

We are MAG.
We are the first true Impact Collective, a team of strategists, creatives, collaborators and most importantly, do-ers. With over 100+ years experience, we love to create impact and help organizations, and thus individuals, thrive. 

We are ushering in a new wave of work and social impact. 



The MAG Collective


MAG is an Impact Collective comprised of vetted, hand-selected members: experts, thought leaders, and do-ers.

For decades, we have individually been helping organizations, companies, and individuals create lasting impact.  

Now we are partnering to create an even greater impact - working with you to better serve and create a thriving future. Collectively, we have over 170+ combined years experience. 

Our innovative model allows us to better serve clients - more experienced and connected than hiring a team of independent contractors, and more effective, efficient, and transparent than hiring a traditional agency.

Current market estimates state that the freelance / gig economy is 33% of the US workforce and could be as much as 50% by 2025. There is a huge rise in freelance and independent contractor work, yet hiring individuals from sites like UpWork or Remote.com for companies and brands present all sorts of problems. The individuals may be inexperienced, have never worked together, and require a lot of time and project management. 

Not to mention, the traditional agency model is old and tired. Agencies are constantly scaling up and down, misrepresenting clients, facing layoffs, and are no longer suited to meet clients rapidly changing needs. 

Thus, enter MAG, the Impact Collective. 



Meet our hand-selected and vetted Collective Members. If you are interested in applying for membership, Contact us.


Zach Weismann, Founder

For the last 10 years, Zach has worked with F500s, start-ups, healthcare orgs and companies around the world to create impact.

He has led Business Development & Partnership teams at numerous international companies helping to expand businesses, secure partnerships, and increase impact globally.

His work has spanned over 25 countries across 6 continents.

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Joanne Sonenshine

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Joanne Sonenshine is Founder + CEO of Connective Impact, an advisory firm aiding organizations in partnership strategy and fundraising diversification to address social, environmental and economic development challenges through collaboration. Joanne is a trained development economist and has been living and working in the Washington, D.C. area since 2004.

Her professional experiences have included working at the U.S. Department of Commerce International Trade Association, as a registered lobbyist advocating for more comprehensive environmental sustainability regulations, and as a program director for a large international NGO working on climate change, land use, and agriculture investments.

Joanne’s book, ChangeSeekers: Finding Your Path to Impact, documents how to overcome fear, uncertainty and risk aversion to seek fulfillment in one’s life, and truly make a difference.

Joanne serves on the board of Emerging Leaders, an Oxford, UK based NGO training leaders in vulnerable communities throughout the world. Joanne lives in Arlington, Virginia, with her husband and two boys.


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Lisa Gralnek

Lisa is a Brand & Strategy Executive with nearly two decades of experience helping design-led and values-based businesses grow. Combining left and right brain thinking with international perspective, broad industry exposure, and an ability to navigate ambiguity and lead change - Lisa works with companies at important lifecycle shifts. 

Focused on creating deep brand connections through meaningful positioning, innovation, and go-to-market and integrated communications - Lisa has proven especially adept at both creating AND executing strategy. It is this ability to think holistically about market opportunities and help management teams identify the best path forward given their company's unique operational and organizational capabilities - that is one of Lisa's most valuable differentiators. 

Over the past decade alone - Lisa has helped the likes of Chobani, moo.com, Rockport Shoes (adidas), IKEA, and Walmart, among diverse start-ups, international non-profits, family run SME's and acclaimed artists build their brands and set the stage for sustained growth. 

Today, Lisa is Principal at LVG & Co, an independent brand and strategy consultancy based in Brooklyn, NY. 



David Carroll 

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David has over a decade experience as a brand and digital designer for many award winning agencies. As Founder & Principal Designer at Hazeltine Design Co, he lives at the intersection of brand and user-centered design. 

His clients have included large brands, non-profits, tech start-ups, and local businesses. He has had the pleasure working with clients such as Microsoft, Nike, Make-A-Wish Foundation, as well as healthcare and energy start-ups. 

These days, David gets excited about building scalable brand systems, planning and executing user-friendly ux/ui, and generally just helping folks reach the next step in their project. Whatever that may look like.



Michael Sprong

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For over 40 years, Michael has been a Creative Director who takes bold approaches to solving problems. 

Michael is Founder & Owner at Sprong Design. He develops content for a variety of applications including identity systems, digital content & campaigns, web & user interface design, packaging and publication design. 

He is able to deliver on a wide-range of platforms including any print collateral, corporate communications, advertising concept / design, web design, branding / identify, and more. 

He has worked in numerous industries including energy & manufacturing and has received numerous awards from the Dallas Advertising League, The New York Art Directors Club, AIGA, and others. 


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Eric Martin

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Kathrine Glass 


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Kendyl Klein


For a full list of our services & the areas we work in, visit our services page and start to start a dialogue.

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